8 OF THE MOST POWERFUL WAYS TO GROW YOUR INSTAGRAM COMMUNITY
Are you struggling to grow your Instagram community right now?
I feel you.
Instagram is a really exciting and frustrating platform to get to know a bit better. This popular photo-sharing app (that now has even more monthly users than Twitter), is simple, fun and growing every single day.
But whilst it’s a really exciting tool to use to market your blog or business, there have also been new features introduced lately that a lot of people aren’t a fan of. The new business profiles and analytics? Tick. The fact that posts are now in a new algorithm-style feed instead of chronological? Not so cool.
But even though these new changes have come into effect, I still love Instagram and if you’re reading this right now, I’m guessing you are too. Lately though, I’ve found myself stuck on the same number for ages, and I’ve not seen the results I wanted. So I implemented a strategy – a simple strategy that I’ve been using to try and grow my Instagram community.
So whether you’re a blogger running your own race, a social media freelancer or you manage social media on behalf of a company, read on to find out the best tactics I’ve using for A Branch of Holly that could help you build the Instagram community you want and deserve.
IS INSTAGRAM REALLY THAT IMPORTANT?
Before we dive in, I thought it’d be great for us to get up to speed with why Instagram is one of the most popular social media platforms out there. Here are some of the latest facts I’ve picked up:
- Instagram now has more than 500 million active users.
- Over 60% of users log in daily, which makes it the second most engaged network after Facebook
- It clocks up 3.5 billion likes every day
- Around 80 million photos are shared to the app on an average day
- When Instagram introduced videos, more than 5 million were shared in 24 hours
BUT WHAT ABOUT THE NEW FEATURES?
Let’s start off with the most exciting one…