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5 Useful Steps for Creating an Effective Social Media Plan

Gone are the days when social media could take a back seat in getting yourself known online. Twitter, Facebook, Instagram, LinkedIn – they are now so saturated with the claims of bloggers and businesses each vying for their market share, that simply having a presence on these social platforms is no longer enough. You need a proper social media plan to give yourself the best possible chance of standing out from your competitors.
 

This is a guide for you to achieve that, with five steps to help get you started and then repeat over and over until your social media presence is flourishing.

Please remember though that this takes time – people will not flock to your website within a week, perhaps not even after six months. But if you put as much hard work and effort into your social media plan as you do creating brilliant blog posts, there is no reason why your social platforms cannot become a valuable asset for your work and career.

So let’s get underway focusing on two of the most useful social platforms for bloggers – Twitter and Instagram.

Go on a Following Spree

When starting out, you will almost certainly have to follow someone for them to follow you in return, so identify individuals beneficial to you and follow them. The best case scenario is that they follow you back. The worst case scenario is that they don’t, but by following them you will still be able to see all the useful content that they share.
 

A good way to ensure that your feed is full of truly genuine opportunities for engagement is to go on a following spree. 

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